Should Book Promotion Events Be Free?

I am pleased to arrange book signing events and always enjoy meeting the people and chatting to them while they are buying or asking questions. Nevertheless, hiring prestige accommodation in central London is expensive, so should I consider charging a fee in return for listening to interesting speakers in sumptuous surroundings and me signing copies at a reduced price? My budget is tight because the profits will go to the appropriate charities and I am keen to promote website and personal sales because people like signed copies and it’s much more profit for the charities instead of Amazon etc. Any comments will be appreciated.

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